Muted Construction
An experimental identity concept for an imagined fashion label.
Client: Self-initiated concept. Year: 2025. Services: Branding, Design.
A fashion label that exists only in its graphics.
Muted Construction started as an imagined fashion label and a way to experiment with its graphic identity. The layouts bring together crests, monograms and treated photography, playing with how the label could look beyond the clothing itself.
Note: Self-initiated concept for an imagined brand. Any third-party imagery shown here © its original authors.